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7:30 - 8:30


Breakfast Briefing: Customer Insight in the Era of Cognitive


Kathy Hutson
IBM Analytics, Insurance Offering Leader, IBM

Steve Kopelic
Global Banking Industry Business Development Executive, IBM


Session Description

Learn how insurance and banking solutions for customer insight using cognitive capabilities are deepening the customer understanding and, in turn, the relationship. Dynamically segmenting customers using behaviors are changing the game across both banking and insurance. Learn what becoming a cognitive business means. 


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