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Hyatt Regency
Century Plaza

2025 Avenue of the Stars
Los Angeles, CA 90067
Tel: (310) 228-1234

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Wednesday, June 4, 2014

10:00 a.m. - 2:30 p.m.


Nancy Castillo, Manager, U.S. Financial Diaries, CFSI
Darren Easton, Director, CFSI
Fama Longjohn, Consultant, Advisory Services, CFSI


A new spin on one of CFSIís most highly-rated offerings, this in-the-field activity is an opportunity for participants to gain a deeper understanding of the complexity of consumersí financial lives in accessing financial services. This workshop will convene in the hotel before sending participants in small, organized groups to local neighborhoods to perform real financial transactions such as live check cashing, obtaining and reloading prepaid cards, and inquiring about loans. Afterward, back at the hotel, CFSI will lead a discussion for participants to reflect on their field experiences to inform the development of consumer-driver products. Space is limited, so reserve a spot today for this unique workshop.

For a comprehensive look into the financial lives of the underserved, CFSI recommends enrolling in the FinX: Consumer Financial Field Experience AND Setting the Stage: A Primer on Consumer Financial Challenges.

An additional fee of $149 is applicable in order to attend. Must be a paid registered attendee to qualify.

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