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Mobile Avengers

Gamification is coming to mobile banking, and to the 6th Annual Mobile Banking and Commerce Summit. This year’s conference will offer a great overview of how games are being used in financial services and give attendees first-hand experience with mobile gaming as you battle head-to-head with fellow attendees playing Mobile Avengers.

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Sunday, June 10, 2012

2:30 PM - 4:00 PM

WORKSHOP B: PRINCIPLES OF CREATING A TRANSFORMATIONAL TABLET EXPERIENCE

Workshop Leader: Prashant Agarwal, VP, Business Design, FJORD USA
Workshop Leader: Alfred Lui, Service Design Lead, FJORD USA
Workshop Leader: Olof Schybergson, CEO, FJORD

Tablets are rapidly transforming the digital banking experience. Smart financial services companies are creating a tablet strategy to rethink the way they engage with their customers. But the tablet is just one piece in a continually evolving system that will impact the way you do business with your customers on the web, on the go, and in-branch. This workshop will cover:

  • Best practices in experience design for tablet banking apps and tablet apps in general
  • Principles for gearing up teams internally to create and bring to market a tablet app
  • Insights into changing consumer behavior spurred by the tablet and the larger ecosystem of connected devices

KEY TAKEWAY: You'll gain an insight into how tablets will impact your mobile banking strategy, and the opportunities it offers to connect with your customers in new and meaningful ways to increase engagement.

Additional fee of $145 applies.

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