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Mobile Avengers

Gamification is coming to mobile banking, and to the 6th Annual Mobile Banking and Commerce Summit. This year’s conference will offer a great overview of how games are being used in financial services and give attendees first-hand experience with mobile gaming as you battle head-to-head with fellow attendees playing Mobile Avengers.

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Sunday, June 10, 2012

1:30 PM - 2:30 PM

WORKSHOP A: HARNESSING THE POWER OF MOBILITY - THE APPLICATIONS THAT WILL TAKE YOUR MOBILE OFFERINGS TO THE NEXT LEVEL

Workshop Leader: Charles Herel, Director of Product Marketing, KONY

Initial forays into mobile banking meant text alerts, or simply translating the online experience onto the smartphone.  But embracing mobility means taking advantage of all that the technology has to offer.  In this workshop, you’ll hear how to add functions and features that help build customer loyalty through engagement, utilizing the mobile device’s ubiquity to your advantage, and the full range of smartphone operability.

KEY TAKEAWAY: Learn about coupons, loyalty offers, geo-location services, among many other features that go beyond just basic mobile banking services.

Additional fee of $145 applies.

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