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Mobile Avengers

Gamification is coming to mobile banking, and to the 6th Annual Mobile Banking and Commerce Summit. This year’s conference will offer a great overview of how games are being used in financial services and give attendees first-hand experience with mobile gaming as you battle head-to-head with fellow attendees playing Mobile Avengers.

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Monday, June 11, 2012

1:30 PM - 2:15 PM
Track: Mobile Commerce View Track

MONETIZING THE CONVERGENCE OF SOCIAL AND MOBILE PAYMENTS

Moderator: Campbell Edlund, President, EMI STRATEGIC MARKETING
Panel Moderator: Brian Hamilton, SVP, National Digital Platforms, Small Business Banking, CAPITAL ONE BANK
Russell Hamilton, Global Business Development, VISA, INC.
Chris Mahl, Chief Revenue and Strategy Officer, LEVELUP

Social and mobile payment strategies and technologies are converging. Social networks are creating new P2P payment applications, companies using location based advertising (LBA) are beginning to leverage mobile payment strategies and social gamification is providing another application foralternative payments. In this panel we will:

  • Explore how companies are leveraging social and mobile payment approaches
  • Hear from industry leaders on what is working and what isn’t
  • Discuss how your company can leverage this convergence

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