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Tuesday, March 23, 2010

8:30 AM - 9:15 AM

KEYNOTE ADDRESS

Martin Bischoff, Vice Chairman, Consumer & Business Banking, CITIZENS FINANCIAL GROUP

Financial services are no longer one size fits all. Consumers and businesses have a choice in where and how they bank, and it is our job to make that choice an easy one. It's all about service and convenience. In a sustained low margin environment with unprecedented focus on fee income, a successful branch banking model must recognize how critical is to be relevant to customers' dynamic needs and give them the tools they need to be in control. This session will review how we have leveraged the voice of the consumer to give them what they need to bank on their terms, including an in-store banking franchise open 7-days, innovative new products and enhanced online and mobile banking services.

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